The Pivotal Questions (PQ) initiative reframes our approach. Rather than directly prioritizing the research for impact potential, here we works with impact-focused organizations to elicit their highest-value questions . We work to operationalize these questions, connect them to credible research, and commission experts to evaluate this research and inform the pivotal questions.

Core Idea

  • The Unjournal commissions public, rigorous evaluations of quantitative social science research.

  • Rather than selecting papers first, PQ asks “Which unanswered, quantifiable questions matter most to organizations’ policy or funding choices?”

  • We prioritize questions with the greatest value of information — i.e., research that could meaningfully change decisions.

  • This “question-first” approach aims to improve alignment, efficiency, and transparency in how we drive impact.